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About Cura

Quality Products

We place value on sourcing top notch fabrics and embroidery to ensure you receive a piece of clothing you’re proud to wear. Each item is hand packaged with care.

Creative Design

We make sure that every product we create is something we’d wear ourselves. Our pride goes into our brand and every element of our product.

Passionate Team

We believe in quality not quantity. That’s why we have a small team behind Cura who truly believe in the brand. We are passionate, creative and we share the Cura vision.

The Cura Story

While on safari in the African country Namibia, the Cura team came across a rhino. This particular rhino was named ‘Cura’ by locals which translates as ‘charge’ in Latin. The meaning of the name was only discovered by our team when the rhino turned and charged at them, ripping one of their t-shirts clean off before running away with it dangling from it’s horn. This scrape with death made the team think: what was so hideous about the t-shirt that made the rhino so angry?

And that was how Cura Clothing Ltd was born. Well it’s either that, or we could tell you the truth, but this story is far more entertaining. Is it not?

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